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Quick question, what the hell is a cream sheet mask?

Sheet masks come in all shapes and sizes - whether you prefer solid dampening sheet or golden eye masks. Among these many concealment trends is the creamy sheet mask: it is a sheet soaked in a creamy formula, as opposed to a simple liquid serum. Ahead, we chatted with K-beauty expert Ashley Brown, who is also the Director of Education for Too cool for school about the cream concealer trend, including how to use it and what are the best things to try. That's what she had to say.

What is a cream sheet mask?

According to Brown, the cream sheet mask, like Too Cool for School Egg Cream Hydrating Mask, is a microfiber sheet impregnated with moisturizer or milk hybrid whey. The above mask, for example, contains coconut and egg extracts. As for how they differ from other masks, she says, "typical sheet masks are made up of thinner, less pliable materials with a watery serum, while a creamy formula has a thicker texture that nourishes and helps." keep the serum on your face and not drip down your neck!” The microfiber material also makes the Too Cool for School mask unique because it hugs every curve and crevice of the skin.

Who can benefit from sheet cream masks

According to Brown, every skin type can benefit from a creamy sheet mask. "They can be used in conjunction with your moisturizer if you're prone to dryness, or in place of your moisturizer if you're more oily." Of course, a creamy, moisturizing consistency is especially helpful if your skin is dull or dehydrated, as it can help your skin retain moisture after a mask.

How to Incorporate a Creamy Sheet Mask into Your Routine

“I like to say that sheet masking helps in any routine when needed,” Brown says. If you feel like your skin could use a little lightening and TLC on a regular basis, she recommends applying a creamy sheet mask about once a week. “But listen to your skin,” Brown urges. "If your skin feels good, feel free to skip it, but again, it all depends on your skin type and overall concerns."

Company Too Cool for School Egg Cream Hydrating Mask has been in Brown's arsenal for years... "I always know that after I use this, my skin will look visibly soothed, hydrated and radiant!"