Does your artist's Twitter account have what they need?
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Sometimes it seems like the whole world is on Twitter except for you.
And even if so, maybe you feel that you need a thirteen-year-old child to be your guide.
You know that Twitter can be a great marketing tool for your art business. But how do you know where to start?
Start by improving your artist Twitter page. This will not only attract fans but keep them interested in your art business so you can sell more art. Here are five key elements to focus on to help your artist Twitter page thrive.
1. Choose a professional profile photo
When it comes to your profile picture, the social media expert suggests sticking to these three elements: friendliness, professionalism, and high quality.
Your photo sends a message to your audience about what kind of person and art business they are going to interact with, so the friendlier you look, the better. The same goes for professionalism. This does not mean that you should use a professional headshot. Using your photo and your art can be fun and unique, and it looks professional when the photo is high quality with good lighting.
Your profile picture is the first step to getting there, so don't just use this photo for Twitter. Be consistent using this photo on all your social media channels so people can easily recognize you and your art business.
Artwork Archive The artist has a friendly, professional Twitter profile picture.
2. Create a creative cover
The possibilities are endless when it comes to your cover art. Changing your cover frequently is a great way to showcase your work, and this is just the beginning. Use the free and easy-to-use designer website to create custom covers, turning your ordinary photo into the perfect advertising platform.
You can add text on the cover about discounts or gifts, art auctions or galleries you're represented in, commissions, competitions you run, and anything that's currently happening in your art business to impress and grab attention. your audience.
Show what you're selling or the transformation of a work in progress by creating a collage. Canva has a huge selection of templates and elements to use in your art business.
The artist and social media expert uses her Twitter cover photo as a promotional tool.
3. Strengthen your bio
Your Twitter Bio is a description that helps people make the choice to follow you or not. This is why you must carefully choose the words you are going to brand your business with. Learn how to create a strong biography in ""
Also, don't forget to include a short link to your website so people can explore your art business in a more professional setting. If you want to include links to other social media platforms, you'll have to put them in your bio, but be aware that it will take up some of the 160 characters allowed.
Another fun feature is that Twitter allows you to add a location, which is perfect for showing fans where your studio is and attracting interested art buyers in your area.
4. Shorten your name
Just like your profile picture, on all platforms. The key is to choose a recognizable name that is relevant to your art business, otherwise your audience will get confused and won't be able to find you in the search results.
Including a keyword such as "artist" with your name suggests that not only can be helpful for fans trying to find you, but it also creates associations with your name and your artistic career. If you have a great studio name, use it on all your platforms.
performed well with a descriptive bio and the use of the art keyword in their username.
5. Anchor Awesome tweet
Twitter allows you to "pin" a tweet you've already made to the top of your Twitter page, which is a great way to highlight a job or ad that you want everyone to see. Simply click on the three dots icon at the bottom of your tweet and select "Pin to your profile page". It's simple!
recommends using one of your best tweets, an upcoming event you're attending, a special announcement about your art sale, or a tweet that perfectly sums up your art business's mission. This way, no important tweet will stay deep in your Twitter feed.
Artist Artwork Archive pinned her tweet about new artworks for sale.
Now you can use this great marketing tool for your art business!
Figuring out Twitter can be overwhelming and confusing, but it doesn't have to be. Focusing on these essential elements of your artist Twitter account is the best place to start. These elements alone will display your professionalism and help you easily promote the current events of your art business, bringing you one step closer to selling the artwork you've worked so hard on.
Want more Twitter recommendations?
Check "" and "".
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